Affiliate Partners

We invite publishers, streamers, affiliates, and marketing partners to join Griffon’s affiliate programme. We build straightforward partnerships that reward sustainable traffic and long-term player value. Whether you run a site, a YouTube channel, or social media channels, we provide the tools and support to convert your audience into active players while keeping tracking and reporting transparent.

Programme overview

Our affiliate programme is designed to reward ongoing collaboration. We focus on player retention and compliant marketing practices so partners can grow referrals responsibly. Affiliates keep full visibility of activity and earnings through a secure partner area. We welcome partners who target Canadian audiences and can promote content in line with local rules.

Partnership benefits

Partners gain access to reliable tracking, timely payouts, and a dedicated affiliate manager. We offer flexible payment options and reporting that helps you optimise campaigns. You will also receive creative assets and promotional suggestions that are tailored for Canadian players, making it easier to drive consistent traffic and conversions.

Commission structure

We provide flexible commission models to suit different partner types. Options include revenue share, CPA, and hybrid arrangements. Exact terms are agreed during onboarding and can be adjusted as your traffic profile and player value evolve. Payout schedules and payment methods are discussed directly with partners to keep arrangements practical and transparent.

Tracking and reporting

All partners get access to a secure dashboard with real-time stats, click and conversion data, and clear earnings overviews. Reports are exportable so you can reconcile performance with your internal systems. We prioritise accurate tracking and fast issue resolution, and our affiliate team is available to investigate discrepancies and support technical setup.

Marketing tools and support

We provide a variety of creative materials including banners, landing page links, and tracking URLs formatted for easy integration. Our affiliate managers can advise on best practice messaging for Canadian audiences and offer A/B suggestions for landing pages. We also supply compliance guidance to ensure promotions meet regional advertising standards.

Long-term cooperation

We aim to build multi-year relationships with partners that deliver steady, compliant traffic. Growth reviews and performance meetings are available for active partners, and custom deals can be negotiated for high-performing referrals. To discuss partnership details or to apply, contact our team at [email protected].